V3 is reinvigorating tourism through digitalisation, and seamless automated connectivity between inventory supply and consumer demand.
Facilitating access to instantly bookable, unique tourism products and experiences, and data-rich strategic decision-making.
Tourism Exchange delivers
better access to tourism markets
We create access to markets by connecting the supply and demand sides of the travel and tourism industry through our proprietary business-to-business-to-consumer (B2B2C) platform. Smart technology that delivers all categories of product and destination content, distribution and marketing solutions and support, including booking systems, campaign capability, data and other services.
Tourism Exchange framework explained
Tourism Exchange creates a sophisticated marketplace for the global tourism industry. It presents the opportunity for destinations and suppliers to grow their market and share by accessing more audiences and increasing revenue. The Tourism Exchange platform is built to connect tourism any supplier whatever their existing booking system and irrespective of their size or category, to both larger OTAs like Expedia, Viator, Ctrip, Airbnb, Booking.com, and TripAdvisor, and hundreds of unique alternative ‘niche’ channels.
Customising the Tourism Exchange platform
V3 deploys a customised version of the exchange platform in territories with a local on-ground partner, networked with the local tourism industry. Tourism Exchange is, currently powering tourism in Australia, branded TXA, Indonesia (TXI), UK (TXGB) and Japan (TXJ).
Never miss a booking
Manage accommodation and activities bookings with Rezobx
Rezobx is an easy-to-manage accommodation booking system and, separately, a booking system for activities (tours, attraction, events) businesses that are micro to small to medium sized. Its deep integration to the Tourism Exchange platform automates distribution and real time transactions (bookings) to a vast array of travel websites including DMOs, destinations, niche and other alternative channels, plus all major OTAs.
V3 has established partnerships with numerous leading Property Management Systems, Booking Systems, Destinations, Distribution channels and suppliers. Any tourism business can join Tourism Exchange through a direct connection with their existing system.
V3 has a business development alliance with Black Diamond to bring our Tourism Exchange platform to countries, and their destination management organisations, around the world.
Consumer facing brands we work with
Has established relationships with numerous leading B2C brands. Any business promoting or selling travel and tourism products to consumers, can join Tourism Exchange through a direct connection with their system.
McKinsey’s re-imagine the global tourism economy and highlight Tourism Exchange
“Governments can bridge the digital gap and level the playing field for tourism SMEs.”
“The Tourism Exchange platform is an example of enabling at scale. It acts as a matchmaker by connecting suppliers with distributors and intermediaries to create packages attractive to a specific segment of tourists, then uses tourist engagement to provide further analytical insights to travel intermediaries.
This mechanism allows online travel agents to diversify their offerings by providing more experiences away from the beaten track. This adds to destination attractiveness and gives small suppliers better access to customers.
Governments that seize the opportunity to reimagine tourism operations and oversight will be well positioned to steer their national tourism industries safely into the next normal, and set them up to thrive”
McKinsey – Margaux Constantin, Steve Saxon, and Jackey Yu
Tourism Exchange – a breakthrough technology for Australian tourism
“Tourism Exchange Australia is a world leading initiative and presents huge opportunities and benefits to Australian tourism. We’ve worked closely with V3, our TXA alliance partner, to bring the objective of an open, inclusive and commercially neutral distribution platform for the industry to reality. The technology and model puts Australian tourism in a strong position to respond quickly to new distribution opportunities”
Liz Ward, Ex CEO, Australian Tourism Data Warehouse
We Make News
V3 and Miles Partnership to launch the Tourism Exchange platform in the USA tourism market
V3 and is pleased to announce the USA as our latest Tourism Exchange territory, and our collaboration with Miles Partnership, LLLP to bring our Tourism
Tourism Exchange Japan launches to boost Japan’s tourism industry
V3 is proud to announce the launch of Tourism Exchange Japan (TXJ) our latest Tourism Exchange platform deployment, in partnership with Chapter White.
McKinsey report endorses Tourism Exchange technology and model
McKinsey is a recognised global leader in identifying tourism strategies and tools to produce sustainable business models that build resiliency for the future. McKinsey analysed
Priceline connects to V3’s Tourism Exchange platform
Priceline and V3 announce the integration of Priceline global inventory to the power of Tourism Exchange platform. Perth Australia 12 July 2020, Priceline and Tourism
Visit England launches TXGB platform connecting tourism businesses in England to the world
V3 is proud to announce our latest OBX™ platform deployment, Tourism Exchange Great Britain (TXGB), in partnership with VisitEngland and Rainmaker Solutions.
V3 partners with Black Diamond to create a unique tourism technology and services offering
V3 and UK company Black Diamond are excited to announce a dynamic partnership initiative to deliver a unique tourism technology and services proposition to nations
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